to be in a competent intercultural position

Cross-cultural Exhibition training for Germany, Europe:

Successful trade shows are not a coincidence!

A trade show is the most effective platform for customer acquisition and customer care, because at any comparable event providers meet competitors and potential customers so focused as at trade shows.

We will help you to be noticed better at trade fairs in the German region and to anchor your business in the minds of German visitors.

In our purposeful training, the participants learn and train targeted for the successful handling of German visitors, for example:

Speech techniques, active interviewing, ethics, fair trade rules and offensive behavior as well as an effective fair follow-up.

In addition, we offer to take care of your exhibit locally and to actively support you as an interpreter in your negotiation and make new contacts. It is important that you not only get a mere linguistic translation, but that we also offer the service of an intercultural trade show support. We help you to correctly interpret and understand gestures, facial expressions, and cultural behavior of your international partners. Cultural competence is our recipe for success for you.

We also offer our help against the bureaucratic hurdle. We take care of everything that needs to be done for the exhibit.


Learn more about this in programme / ​​methods or contact us.